Digital Strategy Update

As we continue developing The Institute of Corrosion’s online presence both via the website and our increasingly popular social media channels our attention has turned to the user experience people enjoy (or don’t enjoy) when they interact with our organisation online.

With traffic increasing across all platforms, it is now important that when people do visit the website, they can find what they want quickly and easily. It is also important that our members’ experience is an enhanced one and that there are benefits in terms of resources and functionality. Our overall aim is to create a ‘best in class’ website for both the public and our members with an array of new features aimed at creating a better user experience.

The starting point for this part of the project is to find out what those new features need to be, and you will have hopefully taken part in the recent members survey to air your views on what you feel is important and what would be beneficial. This feedback will be vital in steering our thinking in future developments, so thank you to everyone who took part. We will be assessing the responses over the coming weeks to develop an overall development plan. If you missed the opportunity to take part in the members survey but would like to voice an opinion, please email admin@icorr.org and we will ensure your comments are taken on board.

The overall digital strategy continues to deliver some encouraging results, monthly visitor numbers to the website continue to be strong with over 2000 visitors a month using the website.

The Institute’s social media channels continue to go from strength to strength with over 6400 followers on Linkedin. Our social media posts have been enhanced by a series of video snippets promoting video presentations at branch events and the CED Day, which are now available on the website. Video content is an area which we plan to develop, so if you have and conferences or events which you think may be suitable, let us know and we can discuss setting up a campaign.

As members you can help by liking, sharing and engaging with the content that we put onto social media. We are always interested in potential new content so If there is anything that you would like to see more of, please let us know via the usual channels or a direct message on social media.

Follow us on social media

General Enquiries

Institute of Corrosion
Corrosion House
5 St Peters Gardens
Marefair
Northampton
NN1 1SX

tel: + 44 (0)1604 438222
e-mail: admin@icorr.org

Related News

The CEOCOR2024 Congress is coming closer and closer

The CEOCOR2024 Congress is coming closer and closer

The CEOCOR2024 Congress is coming closer and closer. It is an in person congress, without any possibility for remote or virtual access. All info on www.ceocor2024.com, abstracts on info@ceocor.lu. Do not forget to register and to book your hotel room as soon as...

Standards Up-date ISO

The following documents have obtained substantial support during the past two months, and have been submitted to the ISO member bodies for voting, or formal approval. ISO/FDIS 4624 Paints and varnishes — Pull-off test for adhesion (Revision of 2016 standard) ISO/DIS...